On Vacation Magazine
On Vacation is one of the biggest travel brands in Russia, the only international travel media company headquartered in Moscow.
On Vacation Media was the only one travel media accredited to all FIFA World Cup 2018 World Cup stadiums. On Vacation regularly collaborates with Mercedes Benz Fashion Week, Moscow Fashion Week, the Moscow International Film Festival and other significant events. On Vacation is an exclusive Russian magazine covering all Eurovision contests.
The site on-vacation.ru monthly visits about 180,000 unique users.
Under the brand On Vacation Guide Book, 17 digital guides have been issued for different countries in 4 languages (Russian, English, German, Swedish). A total of 800,000 monthly view content from 15 countries. For 1.5 years, the editorial team managed to collect 750,000 subscribers for new editions of guidebooks in 4 languages.
Since August 2018, a digital version of On Vacation Magazine has been published, which is distributed to 190,000 Russian-speaking subscribers. Issue # 1 September-October was downloaded more than 70,000 times.
We are trusted by the Paris Tourist Office, the Tourist Board of Vienna, the Tourism and Trade Development Department of Sharjah and others. And also the hotel chains Marriott, Sheraton, Radisson, Hyatt, Austria Trend Hotels
![Copy of MAGAZINE Sep-Oct 2018 [01] (1).j](https://static.wixstatic.com/media/966076_7a49b7a63f574eee91566c0208a168e2~mv2.jpg/v1/fill/w_374,h_484,al_c,q_80,usm_0.66_1.00_0.01/Copy%20of%20MAGAZINE%20Sep-Oct%202018%20%5B01%5D%20(1)_j.jpg)
# 1 September-October 2018
Release date: August 16, September 8
Number of bands: 60
160,000 views in August
18 minutes - average time spent reading
87% full read
Aleksey Tsvetkov
Publisher and editor-in-chief of On Vacation Magazine. Known for his work on the Eurovision Song Contest in the sphere of his promotion in Russia. He created his first guidebook about Vienna to Eurovision 2015. In 2016 he finally decided to connect his life with the media business.
MEDIA PROFILE OF THE READER
Sex: M - 62%: - 38%
Married / married - 53%
Age - 16-25 - 18%; 26-35 - 34%; 36-55 - 28%; 55+ - 20%
Income - A - 8%; B - 11%; C - 28%; C + - 31%; D is 22%
Has a higher education - 71%
Management Position - 68%
Travel Professionals - 59%
Travels per year - 1-2 times - 23%, 3-5 times - 46%, 6 times and more - 31%
Flights - 54% economy, 46% - business
Accommodation in the hotel - 5 stars - 59%, 4 stars - 32%, 3 stars - 9%
Power - RO - 4%, BB - 21%, HB - 16%, FB - 19%, AL - 23%, UAL - 17%
Excursions - more than one - 54%
Using City Pass - 61%
Costs in euros for 1 person, including hotel accommodation, excursions, purchases, but without a flight - € 2500 - 18%, € 2500- € 5000 - 34%, € 5000 - € 15000 - 26%, € 15000 + - 22%
